Full Name
Jeff Swearingen
Job Title
Senior Vice President-Demand Accelerator, PepLabs & GBS
Speaker Bio
CURRENT ROLE: Jeff Swearingen is currently the Global Senior Vice President of PepsiCo’s Demand Accelerator, Venturing and Global Business Services. His teams are responsible for accelerating granular demand across PepsiCo’s portfolio through the creation or acquisition of transformational services and capabilities in commercial insights, analytics, sales and marketing.

CAREER WITH PEPSICO: Jeff has a broad range of marketing, sales and commercial analytics & insights experience, including Senior Vice President, Marketing, Group Vice President, National Sales, Vice President and Chief Marketing Officer, Frito-Lay Canada, Vice President of Marketing, Quaker Snacks, and Sr. Marketing Director for iconic PepsiCo brands like Doritos. He is a 27-year veteran of PepsiCo, having joined the Company in 1994.

PRIOR TO PEPSICO: Prior to Frito-Lay and business school, Jeff spent four years in corporate banking, with Hibernia National Bank in New Orleans, Louisiana.

A LITTLE BIT ABOUT ME: Jeff is a frequent speaker at industry and academic events, including TED-X. He also frequently contributes to industry publications. Jeff has a Finance degree from the University of Oklahoma, and an MBA from the Kenan-Flagler Business School at the University of North Carolina, Chapel Hill.

Jeff, his wife Lynn, and their two sons, Connor (18) and Tyler (16) live in McKinney, Texas. Jeff enjoys travel, running and spending time with family.
Speaking At
Preparing for the Future Consumer
Jeff Swearingen