Tad Moskwa is currently the Mars Inc. Customer Data Officer focused on driving efficiencies and accuracies in customer master data and enabling a clear view of the business through customer insights such as profit pools, cross-border pricing, global retailer analytics and other core solutions.

In June he will complete his transition to Sr Director Digital Transformation for Mars Wrigley where he lead the One Demand Data & Analytics transformation focused on building the tools, organization, skills, processes and culture required to create value from data and insights. Tad started his career in the Wrigley US Sales organization and has held a variety of business and technology roles with focused on analytics including Trade Promotion Management Global Lead, Customer Segmentation Director, and Global Sales Strategy Director.

Tad holds Bachelor of Arts degrees in Computer Science and Creative Writing from Johns Hopkins University. He resides in the Chicago area with his wife, son (age 4) and daughter (age 1).